Posted on October 19, 2015
Meetings and conventions are serious business for Baltimore. Visit Baltimore is always trying to find new ways to communicate that fact, be it in conversations with local stakeholders or our various reports and publications. For example, we recently created a more interactive, easy to digest ‘e-version’ of our 2015-16 annual report. Read it here.
To tell our story in a new way, and to raise awareness about the tremendous breadth and depth of meetings business that the Visit Baltimore team brings to the Baltimore Convention Center and our partner hotels and venues each year, we are creating a series of customized ‘Baltimore’s Meetings Mean Business’ info graphics for social media. Each highlights a specific association or organization meeting in Baltimore by calling out what that event or meeting means for people, businesses and communities throughout our region – from attendee visitor traffic to business sales, special “volun-tourism” activities to key local industry connections, and more.
Our goal is to share these materials in real-time wherever possible. So while some of the attendee and economic impact ‘stats’ may be estimated at the time of publication, there should be no doubt as to the incredible value that each event brings to Baltimore and to Maryland. Equally evident should be the fact that Baltimore is a great meetings destination, and that meeting planners and attendees from a variety of industries and market segments are actively holding successful events in our destination.
View our first edition of ‘Baltimore’s Meetings Mean Business’ here. It focuses on the American Society of Reproductive Medicine who are wrapping up their 2015 Annual Meeting at the Baltimore Convention Center this week. ASRM is just one of the major Health/Medical/Pharmaceutical groups meeting in Baltimore this year – another group from this industry short-list, the American Society of Human Genetics, was in town just this past week for their own 2015 Annual Meeting. And this will not be ASRM’s last time in Baltimore – they are already set to return in 2021.
Of course, Visit Baltimore is not alone in these awareness-building efforts. The Meetings Mean Business Coalition (MMBC) was created in 2009 by the U.S. Travel Association to showcase the incredible value that business meetings, travel and events bring to the U.S. economy, and remains a great resource for anyone looking to learn more about and ways to advocate for our industry.