Organization asks local groups to support 82,000 tourism professionals by bringing one home
Monday, October 12, 2015 - 9:45am
(Baltimore, MD) - Visit Baltimore, the city’s official sales and marketing organization, has relaunched a refreshed Meet Local campaign to encourage everyone from local residents to corporate and nonprofit CEOs and business leaders to host their next corporate meeting or social event here in Baltimore.
The goal of Meet Local is to drive incremental short-term business to our hospitality community. Meetings and events in Baltimore mean business. The decision to host an event in Baltimore in the short-term helps to support the more than 82,000 employees who earn their living in the hospitality industry and, in turn, contribute $2.7 billion back to the local economy via salaries earned. Tourism is essential to a strong Baltimore with ripple effects felt across the city, the surrounding region and the state.
"Meet Local is Visit Baltimore’s way of encouraging everyone in our community to choose to be a patron of Baltimore by holding his or her next meeting, convention or social event here at home. And we mean everyone, and every kind of ‘meeting’ – from corporate CEOs to someone planning their next family reunion," said Tom Noonan, president and CEO of Visit Baltimore. “No matter the type or size of event, meeting locally is an easy way to support a vital industry for the city and the tens of thousands of our friends and neighborhoods in its employ."
Visit Baltimore is promoting Meet Local through digital and print advertising, direct email marketing campaigns, and in-person appeals to local corporate leaders, business organizations, nonprofit groups, faith-based communities and government agencies. In addition to emphasizing the importance of supporting our local tourism businesses, venues and workers this year, Meet Local’s messaging also reiterates the added value that comes from working with Visit Baltimore’s team of destination experts.
"Visit Baltimore can help local planners make the most of their event,” said Amy Calvert, senior vice president of convention sales and services, Visit Baltimore. “From selecting a venue and booking hotel rooms to coordinating off-site events and helping with attendance building and promotional tools, our sales and services platform provides added value during the planning process and throughout the duration of the event. Our close collaboration with the Baltimore Convention Center, hotels and partners throughout the community – including a membership network of 700 attractions and service providers strong – makes planning seamless.”
For assistance in booking a local meeting, or to learn more about the Meet Local campaign, visit www.baltimore.org/meetlocal or call 800-343-3468.
Visit Baltimore is the official sales and marketing organization for Baltimore that generates economic benefits for stakeholders through the attraction of convention, group and leisure visitors. For more information, please visit www.baltimore.org.