Our Mission

Visit Baltimore is a 501(c)(6) nonprofit that generates economic benefits for the region by marketing Baltimore as an engaging cultural destination for visitors, an ideal destination for meetings and conventions, and as an advocate for the local tourism community. We also work to develop the next generation of hospitality leaders through the Visit Baltimore Education and Training Foundation.

What We Do

Visit Baltimore is the official destination marketing organization (DMO) for Baltimore. In this role, we:

• Inspire people to visit our great destination and to experience the products and services offered by our stakeholders.
• Generate economic benefits for the greater Baltimore region through the power of collaboration and partnership.
• Serve as the liaison between members, customer and stakeholders.
• Provide stakeholders with the necessary tools and information to make their products and services competitive in the marketplace.
• Approach all of our work through the lens of Diversity, Equity and Inclusion (DEI).

Who We Serve

• Members of the tourism industry such as hotels, restaurants and attractions.
• Customers such as meeting planners, tour operators, individual tourists and media.
• Stakeholders including government, citizens and member organizations. Member organizations represented include lodging, dining, arts, attractions, shopping, transportation, associations and government agencies.

Meetings of the Board of Directors of the Baltimore Convention & Tourism Board:

December 1, 2021

Unless otherwise noted, all board meetings are on Wednesdays from 11 a.m. to 12:30 p.m. Currently meetings are being held via Zoom.

If you need additional information, please contact Deborah Ivory, Board Administrator, at 410-659-8340 or divory@baltimore.org.

Board meetings may occasionally be closed if and as permitted in accordance with the Maryland Open Meetings Act.

At Visit Baltimore, we know that when people explore our neighborhoods, eat at an outstanding restaurant, stay at a world-class hotel, or get a taste of our booming arts scene, they see our city in a new light. This enthusiasm for Baltimore translates into small business sales, tax revenue, job creation, positive media attention and even a strong real estate market.

Here are just some of the recent examples of the impact we have had in recent years:

• Jobs: In 2018, tourism sustained 86,414 jobs in the Baltimore region, both directly and indirectly
• Small business sales: Tourism generated $10.7 billion in total business sales in 2018. More than half of all visitor spending (51%) goes to lodging, food and beverages.
• Tax revenue: Baltimore’s tourism industry generated $734 million in State and City tax revenue in 2018 ($428 million in state revenue; $306 million in city revenue.)
• Workforce development: Through the work of the Visit Baltimore Education and Training Foundation, our industry is training the next generation of hospitality workers. Since 2015, our nonprofit 501c (3) foundation has awarded more than 40,000 in scholarships to support higher education and professional development.

If you’d like to see some of the examples of the positive press Visit Baltimore has earned, please visit our Baltimore Spotlight page.

To learn more about our impact, view the latest addition of our annual report below, or click here.