The Pepsi Challenge
It’s true—Pepsi® Zero Sugar tastes better and is more refreshing than Coke Zero Sugar based on a nationally conducted taste test. To let even more people decide this for themselves, Pepsi revived The Pepsi Challenge earlier this year—this time, featuring Pepsi Zero Sugar. Now through October, the ultimate showdown experience is rolling across America, inviting more than a million people to step up, take the challenge, and let their taste decide.
Starting April 25, The Pepsi Challenge is bringing the competitive energy to Baltimore! Further key dates and information are as follows:
WHAT: Celebrating its 50th anniversary, the Pepsi Challenge is back, showcasing the refreshing and better-tasting Pepsi Zero Sugar. This multi-market tour, lasting through October, invites everyone to see if they prefer Pepsi Zero Sugar over its zero-sugar rival.
WHERE & WHEN: Lexington Market at 112 N Eutaw St. (Lower Plaza)
• April 25
• 11 a.m. – 5 p.m. ET
