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Partners enjoy direct access to 800+ other Destination Partners, so they can market locally to hotels, restaurants, attractions, sports teams, retail and others in the hospitality industry in Baltimore. They also can amplify their brand’s story within the wider destination narrative through priority consideration for editorial opportunities on Visit Baltimore’s website and social media sites. Destination Partners also gain access to the tools, resources and industry insights needed to maximize their individual marketing efforts. 

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Reasons to Join

As a Destination Partner of Visit Baltimore’s, you gain access to a number of great benefits, including advertising & marketing opportunities and timely industry news and research. Don’t wait another day to join us in our mission to grow Baltimore tourism and connect visitors and groups to the unique experiences and businesses that make our city unique.

Visit Baltimore Partnership Model Benefits Overview

  • Standard listing on Visit Baltimore’s popular website,, which receives more than 1.9 million unique visitors annually.
  • One (1) listing in our biannual Visitor Guide.
  • Access to the Visit Baltimore Partner Network, which includes:
    • Access to the confidential Convention Calendar.
    • Ability to self-manage your account on the Visit Baltimore Partner Network.
    • Access to market research and business intelligence data.
    • Hotel access to leads from our sales team for city-wide and in-house business, including group tours, reunions, and social events.
  • Discounted rates on Visit Baltimore advertising.
  • Access to monthly Partner Newsletter.
  • Invitation to quarterly Visit Baltimore networking events, educational seminars, and annual meeting.
  • Potential opportunity to participate in familiarization tours and site inspections.
  • Access convention group resumes from the Visit Baltimore Customer Experiences Team.
  • Participation in quarterly Cultural Tourism Advisory Committee (CTAC) Meetings (for cultural attractions only).

Benefit from Broader Marketing Reach

The Visit Baltimore website typically reaches about 2 million online visitors per year who look to us as the authority for hotel, venue, restaurant and attraction recommendations. As a partner, you will receive a robust listing alongside engaging stories about where to eat, what to do and the best that Baltimore has to offer. Partners also have the exclusive opportunity to promote themselves at the Baltimore Visitor Center, where our trained information specialists hand out brochures and help guests plan their visit.

Get Discounts on Targeted Advertising

For additional opportunities to tell your story, Visit Baltimore partners can also get a discounted rate on advertising within our custom publications.

visitor guide coverOur Visitor Guide is a bi-annual magazine featuring the latest trends in Baltimore, such as inspiring personalities, original eateries, neighborhood profiles and nightlife options. This publication is distributed to regional travelers, area hotels and attractions and nearby welcome centers for a total circulation of 220,000 per year. If you’d like to see why Baltimore is a destination that is attracting a new generation of urban explorers, request a free copy today.

To learn more about advertising opportunities, contact Today Media Custom Communications at 443-909-7828 or

Market Yourself to Convention Customers

Find out which groups are coming to town and when through Visit Baltimore’s convention calendar, an exclusive benefit for partners. Partners also have the opportunity to market directly to convention visitors via the concierge booth at the Baltimore Convention Center, where our professional staff hand out brochures, answer questions and make restaurant reservations for our guests. Additionally, you can take advantage of Visit Baltimore’s “Charm City Passport” discount program (previously called “Show Your Badge”) that helps drive convention traffic to your door.

Grow Your Network

Partnership with Visit Baltimore connects you to hundreds of other businesses and potential collaborators through our online partner network, business-to-business sales channels, partner meetings and professional networking events.

Learn How to Improve your Business

Through our professional development seminars, roundtables and workshops, we give you the tools you need to keep up with trends, train your staff and improve your business practices.

If you’d like to take advantage of these professional development opportunities and more, apply to become a partner today!

Diversity Initiative

To assist and support minority and women-owned businesses in the hospitality and tourism industry, Visit Baltimore offers complimentary benefits for one year with reduced rates in consecutive years.

Businesses including restaurants/caterers, attractions, retailers, convention services, decorators, photographers/videographers, A/V providers, transportation providers and more who are located within Baltimore City are eligible to take advantage of this opportunity which also provides access to sales leads, educational sessions, listings on and in multiple publications throughout the year. To see if your business qualifies, contact Dee Ricklin at [email protected].

Contact Us

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